The phrase identifies organized social events centered around visiting multiple drinking establishments in Houston during the Halloween season. These events typically involve participants dressed in costumes who move from one bar to another according to a pre-arranged schedule or route. Participants often benefit from drink specials, themed activities, and contests at the participating venues.
Such events offer several advantages. They provide a structured and social atmosphere for celebrating Halloween, encouraging community engagement. They also provide economic benefits to local bars and restaurants by driving increased patronage during what may otherwise be a slower period. The concept has grown in popularity across many cities, evolving from informal gatherings to large, professionally organized events that can attract thousands of participants.