The term refers to a seasonal, time-limited activity within a popular life simulation game, involving the search for specific in-game objects or fulfilling particular conditions tied to the celebration of All Hallows’ Eve. For example, a player might be tasked with finding a black cat, visiting a haunted house, or participating in a costume party within their virtual character’s life to complete the challenge.
Such in-game events are important for maintaining player engagement and providing fresh content. They offer opportunities for players to earn exclusive rewards, virtual currency, or cosmetic items, thus incentivizing continued gameplay. Historically, these limited-time events have proven successful at boosting player activity and attracting both returning and new users to the platform. This contributes to the long-term success and revenue generation of the game.
